Equip Prime Protein Grass-Fed Beef Isolate
Buy if you want a dairy-free protein with clean ingredients and easy digestion. Skip if you need maximum leucine for muscle building or prefer instant mixing.
Buy on AmazonWhat We Liked
- Clean Protein with Real Food Ingredients
- Grass-Fed Beef Protein Source
- Easy on the Stomach
- Dessert-Like Flavor
- Natural Micronutrients
What Could Be Better
- Clumping Without a Blender
- Stevia Sweetener May Not Suit Everyone
- Protein Per Serving Could Be Higher
How we test: Every product is used in real conditions and evaluated using our standardized scoring criteria. Read our full review methodology.
Finding a protein powder that’s both clean and effective can feel impossible. Most options are loaded with dairy, artificial sweeteners, and ingredients you can’t pronounce. Equip Prime Protein takes a different approach with its grass-fed beef protein isolate.
This beef protein powder delivers 21g of complete protein per serving without any whey, soy, or gluten. I’ve been testing the strawberry flavor, and the formula stands out in a crowded market of protein supplements.
Equip Foods designed Prime Protein for people who want real food ingredients without sacrificing taste or digestibility. After putting it through its paces, I found a protein powder that delivers on its clean-label promises while leaving room for improvement in a few areas.
What I Liked
Clean Protein with Real Food Ingredients
Prime Protein keeps its ingredient list refreshingly short. The strawberry flavor contains just grass-fed beef protein isolate, coconut milk powder, sea salt, natural flavors, acacia fiber, beet juice for color, and stevia leaf extract. That’s it.
Most protein powders pack in gums, emulsifiers, and artificial sweeteners. Equip Foods skipped all of that. The result is a clean protein supplement that earns its “real food” claim.

Grass-Fed Beef Protein Source
The beef protein isolate comes from grass-fed cattle, providing complete protein with all essential amino acids. Unlike collagen powders that lack certain amino acids, Prime Protein delivers a full amino acid profile including tryptophan and cysteine.
Each serving equals roughly 4oz of grass-fed beef in protein content. That makes it a legitimate food-based protein source rather than a processed supplement.
Easy on the Stomach
If whey protein causes you digestive issues, beef protein isolate offers a welcome alternative. Prime Protein is dairy-free and contains none of the common allergens that cause bloating in many users.
I noticed no digestive discomfort during my testing. The formula skips anti-foaming agents and emulsifiers that can cause gas in sensitive stomachs.

Dessert-Like Flavor
The strawberry flavor tastes surprisingly good. It’s naturally sweetened with stevia, which keeps the taste mild without artificial sweetness. Mixed with cashew milk, it creates a smooth, pleasant shake.
The chocolate and vanilla flavors have earned strong reviews from users who expected beef protein to taste meaty. It doesn’t. The flavor profile matches traditional protein powders.
Natural Micronutrients
Beef protein naturally contains vitamin B12 and chloride that you won’t find in whey or plant-based proteins. These micronutrients come from the beef source itself rather than synthetic additions.
The collagen and gelatin content supports joint health and recovery. This makes Prime Protein more than just muscle fuel.
What Needs Improvement
Clumping Without a Blender
Prime Protein doesn’t mix smoothly in a shaker bottle. The powder tends to clump, leaving small chunks even after vigorous shaking. This is the tradeoff for skipping emulsifiers and anti-caking agents.
A blender solves this completely. If you only have a shaker cup while traveling, expect some texture inconsistency.
Stevia Sweetener May Not Suit Everyone
The stevia sweetening works well for most people, but some prefer monk fruit or no sweetener at all. Equip does offer an unflavored version with just one ingredient for those who want complete control.
The stevia aftertaste is minimal compared to other brands, but it’s still noticeable if you’re sensitive to it.
Protein Per Serving Could Be Higher
Each serving delivers 20-21g of protein. Some competing protein powders offer 25-30g per scoop. For those counting macros tightly, this means using slightly more powder per shake.
The tradeoff is that Prime Protein includes collagen and gelatin in that protein count, offering benefits beyond pure muscle protein.
How It Compares
Versus Whey Protein
Research shows beef protein isolate can match or exceed whey for muscle building. One study found beef protein users gained 5.7% lean body mass compared to 4.7% for whey users. Fat loss was also higher at 10.8% versus 8.3%.
However, whey contains more leucine (8-10g per 100g versus 3-4g in beef), which triggers faster muscle protein synthesis. For pure hypertrophy focus, whey may still have an edge.
The real advantage of beef protein is digestibility. If whey causes bloating or skin issues, Prime Protein offers comparable results without the dairy.
Versus Other Beef Proteins
Prime Protein costs approximately $1.81 per serving on subscription. That’s competitive compared to Noble All-In-One at $2.63 or Be Well Grass-Fed at $2.00.
The Protein Powder Guru ranked Equip Prime at the top with a 4.8/5 score, rating ingredients at 5.0 and digestibility at 5.0. The minimal ingredient list and third-party testing set it apart from budget beef protein options.
Final Verdict
Equip Prime Protein earns a 4.0 out of 5 rating. It delivers on its promise of clean, grass-fed beef protein with excellent digestibility and surprisingly good taste.
The minimal ingredient list and third-party testing for heavy metals and contaminants set it apart from most protein powders. For anyone avoiding dairy or seeking real-food protein, Prime Protein is among the best options available.
The mixability issues and slightly lower protein per serving keep it from a perfect score. But for its intended audience—people who want clean fuel that doesn’t upset their stomach—it’s a solid choice worth the investment.
Specifications
| Brand | Equip |
| Flavor | Strawberry |
| Servings per Container | 30.0 |
| Item Weight | 1.7 Pounds |
| Material Type Free | No Artificial Colors, No Artificial Flavors, No Artificial Sweeteners, Soy Free, Sugar Free |
Frequently Asked Questions
Does Equip Prime Protein taste like beef?
No, Prime Protein doesn't taste like beef at all. The flavored versions taste like dessert-style protein shakes. The chocolate, vanilla, and strawberry options have earned praise for their pleasant, non-meaty flavor profile.
Is grass-fed beef protein isolate good for you?
Yes. Grass-fed beef protein isolate provides complete protein with all essential amino acids, plus naturally occurring collagen, gelatin, and micronutrients like vitamin B12. It's a nutrient-dense alternative to whey.
Can Prime Protein serve as a meal replacement?
Prime Protein works best as a protein supplement rather than a complete meal replacement. At 100 calories and 21g protein per serving, you'd need to add healthy fats and carbs for a balanced meal.
Does Prime Protein contain vitamins and minerals?
Yes. Prime Protein naturally contains vitamin B12, chloride, and potassium from the beef source. These aren't added synthetically—they come from the grass-fed beef itself.
What flavors does Equip Prime Protein come in?
Equip offers eight flavors: chocolate, vanilla, strawberry, peanut butter, salted caramel, iced coffee, cinnamon roll, and unflavored. The unflavored version contains just one ingredient—grass-fed beef protein isolate.
Ready to Buy?
Equip Prime Protein Grass-Fed Beef Isolate delivers on its promises. If it fits your needs, it's a solid choice you won't regret.
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